Buying the Ring: How Much Dough to Blow

How much should you spend on a diamond engagement ring? Somewhere between two weeks and two years of your salary.

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The whole system makes no sense. Think about it. Normally in life, when you do something that you don’t want to do, you get rewarded with a prize. Examples: hard work leads (in theory) to higher pay, going to the dentist leads to cleaner, whiter teeth and better breath, and, back in your days of dating, buying a girl dinner leads to at least a make-out session.

Agreeing to a lifetime of monogamy, however, comes not with a prize, but with an eye-popping price tag: the engagement ring. The amount is staggering. And obviously it’s different for every guy. But how much should you spend? Keep the following in mind:

1. Think of it as a “permanent car.”

You need to change the way you’re thinking of the ring. Don’t think of it like jewelry. Don’t think of it like a bauble. Instead, think of it the way you think of a car… but a car that you will drive every day for the rest of your life. You wouldn’t blink at spending thousands on a car, right? The ring is no different than a car, no different whatsoever. (Never mind the fact that the ring doesn’t transport you anywhere, has no storage capacity, and is essentially, well, useless.)

2. Tradition says "Two Months' Salary."

Cruel? Exorbitant? Extortion? Maybe, but this is the industry standard. Actually, there is a method to this madness. The thought is that if the guy can save up two month’s salary, at least there’s some basic stability in his life, as opposed to an 18-year-old with $97 bucks to his name. Some people say one month, some say three, some say it shouldn’t matter… but this is your safest route. By the way, a lot of sites have “widgets” to help you calculate the amount you to spend if you follow this rule of thumb. Hint: two months out of twelve is 16.66666666%. You don't need a widget. And you might be wondering…is that pre-tax or post-tax? Does it include your annual bonus? Before or after you account for 401(k) withholdings? All fair questions, but they all sort of miss the boat. The two months' salary adage is just to get you in the ballpark. No one will grill you on the exact dollars or percents. That said, pretax, and if your bonus is relatively guaranteed, yep, I’d throw it in the calculation.

3. Don’t choke yourself (and her) with debt.

You don’t want to be a cheapskate. But you also don’t want to kneecap your marriage with a mountain of debt. If you’re living paycheck to paycheck, struggling to make rent, and you’re still doing back flips to retire student loans…you’re actually doing your future wife a disservice by hampering your financial security.

4. Never fake it.

It’s tempting. You might see some ad for Cubic Zirconium or Moissanite and think that yes—yes!—you can get her the massive rock she wants and save yourself thousands of dollars. Don’t do it. For the rest of your life, you will have the nagging suspicion that she will figure out the truth, you’ll feel guilty, and you’ll be ashamed. Besides, not to get all schmaltzy, but if the ring is a symbol of your relationship and fidelity, do you really want that symbol to be a lie? Just sayin’. It you truly can’t afford a diamond right now consider a different gemstone, like her birthstone (unless it happens to be April... a diamond.)

5. Remember that this is only a symbol.

Yes, this is slightly contradictory to #1 above, but such is the joy and madness that is diamond rings. To reiterate, you really should think of this as more a lifelong car than a shiny trinket. But. That said…take a deep breath and remember that this is not why she loves you. She doesn’t love you for the size of your rock, she loves you for the size of your…heart.

Next up: learn the pros and cons of going "ring shopping" together.

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Comments (11)

Show restraint.

It's a recession year and, most likely, years. You are going to want to buy things like children, homes and that flat screen. Don't spend a wad of cash on the ring. After making up my mind I wanted to do it quickly and didn't have time to save up the $5-8k my friends spent. So I bought her birthstone off of Amazon for $50., with the intention of getting her a "real one" later.

An hour or so after I gave it to her, I explained that. She said "Don't you dare. This is my engagement ring"

Glad I did this. I got laid off three months later and what I would have spent on the ring, I now call rent.

Another tip, Netflix "Blood Diamond" (it has LEO!) might get you off the hook.


Give the girl some credit!

Not every girl wants a diamond. Shit, not every girl even wants a ring! My guy got me an amethyst promise ring 3.5 years ago when we were freshmen in college, and considering we've always kind of figured we would get married, I have no problem saying it's my engagement ring when people ask. $80 vs. $5000+? I would much prefer he spend the money on something like a down payment on a house, or a car, or paying off student loans. Or even really nice wedding rings, since that's what really matters.
And, I agree with the "Blood Diamond" suggestion. I already knew about the crisis prior to seeing the movie, but it makes a great statement. Be warned though, she may then want a Polar Bear diamond, which cost even more. Just saying.
kittnen, September 19, 2009
 

I second kittnen -

My guy got me a promise ring our junior year of college telling me it meant he promised to love me forever and that someday he would switch that ring with an engagement one. I told him not to - my promise ring now has history and he already spent money on it and it's gorgeous (for $300!). Everyone I see tells me it's beautiful and I get to tell them its special meaning and how he switched it from my right ring finger to my left when we got engaged. Know your girl. We don't want you (or us) to get yourself into debt for something that I'm afraid I'll lose :-(
theshannon8r, October 03, 2009
 

Don't let the Diamond industry rot your brain...

Diamonds are a hoax. They are an artificially inflated commodity. Have you ever looked into the resale value of a diamond? Zip. Nadda. Pennies on the dollar. Seriously. So when jewelers go on and on about the 4C's and how you're making an "investment," they're straight up lying. When my future husband proposed, he did so with a 1 ct Moissanite. It's beautiful, and it sparkles like you wouldn't believe! No one has EVER questioned whether it's authenticity. Why would they? People see a shiny white stone and they automatically think it's a diamond. We took the stone to a fantastic jeweler, and had it set in a beautiful six-prong platinum setting. I got the ring (and the look) I wanted, and he saved thousands. I know this option won't sit well with every girl...but if money is an object (and really, nowadays, when is it not?), talk to her about diamond alternatives. Trying to pass a CZ or Moissanite off as the real thing- shady and dishonest. Picking it out together with the lines of communication open? - financially intelligent.
acf5059, October 24, 2009
 

Diamonds, schimonds.

Both my fiance and I agreed that we didn't want diamonds for all of the reasons mentioned above: the blood diamond trade, the artificially inflated price, etc., etc. I also thought that any man who spent $3000+ on a silly ring wasn't ready to get married. I disagree with the writer of this article comparing it to a car. It's a ring. A car doesn't come with a promise, a ring does. And no matter how pretty or expensive your ring is, if the promise isn't a good one, it might as well be made out of dirt.

Knowing this, I researched alternate engagement rings. Here's some of the stuff that I found out: White sapphires, white topaz, tourmaline, and Moissanite are all great alternatives. There's also a new tradition of wearing your fiance's birthstone as an engagement ring. I was enticed by that idea, but ended up getting a 1/2 ct. Moissanite ring in a five-prong setting as my engagement ring.

No one knows the difference. My dad even (jokingly) called my fiance "big money" after he saw my ring and I keep getting compliments on how gorgeous and clear the "diamond" is. Moissanite passes nearly every single test that diamonds do, has a much higher resistance to heat, and is nearly as unbreakable (a 9.25 on Mohs scale, where a diamond is a 10). Lab-created moissanite is also rated more highly than diamonds as far as dispersion, luster, and refraction are concerned, so the jewel might actually be prettier than a super-expensive diamond.

However, if you're trying to buy a moissanite ring as a sneeky substitute, be aware that inside the setting, jewelers write information about the diamond (the C's and all) and inside moissanite rings, they write MOI. Any girl who researches diamonds or diamond substitutes (and trust me, we absolutely do when it comes to engagement rings) will quickly know that it's moissanite.

Also, one more tip for people shopping for alternative engagement rings, go to department stores and not regular jewelers. When my fiance was looking for rings, the salesmen in jewelry stores made him feel terrible. They told him that I would hate it and every girl really wants a diamond whether or not they tell you that and that I would think he was cheap and probably say "no" if he proposed with anything less than a diamond ring. Department store jewelry salespeople, on the other hand, were extremely friendly and helpful even given that he didn't want to buy diamonds.
Kelly, November 10, 2009
 

Really?

One thing this article does not mention is taking your fiance along for the ring shopping. I know some girls want to be surprised and whatnot, but I had no idea what kind of diamond she wanted or what color of ring even. So I took her along to try on all sorts of rings at different stores to get an idea of what she liked.

In my experience, I have never heard of anyone actually getting something other than a diamond. I understand the state of the economy, but it is just cheap. You don't have to get a 2 carat diamond that costs $5000 but I do think you have to get a diamond.
theyellowdart, December 07, 2009
 

...

theyellowdart -- Good point about going ring shopping together -- you can find a whole article about that very issue here: http://theplunge.com/ringbuyin...girlfriend
Jeff, December 07, 2009
 

...

Hey, Here is another Idea, from my experience you typically talk about the potential of marriage long before the engagement. There should be some holidays in between when a trip to a jewelry store together could be pulled off! Guys here is the key, if the potential question is in her mind at all while browsing she will look at the engagement rings just pay attention. Look at other rings she has. Do they follow a pattern? Ppl are creatures of habit. And if that just wont cut it do like my other half and I did. We set a "ball park" for a ring. Went to several stores together, and at each store I picked out 3 rings that I really liked and would have loved to have. He had the jeweler write the SKU# down for each of them. I knew we had looked at it rings and that it would be my right size. But doing it like this he knew what I liked, but I had no clue when he paid for one, if he paid for one or where. No clue what it looked like or anything. No clue when he would propose or how. It was still a surprise just less anxiety for him. This way we both knew that when the time came we would both definitely be happy!
His future Mrs., December 07, 2009
 

Coop ring shopping alternative.

Have someone older that she trusts and love help you out. I had a woman that goes to church with her take her ring shopping. The story was "Oh no I lost my engagement ring." Which she had been wearing to show off after their recent anniversary. One day the ladies husband hands her the credit card and says "Why don't you and Rachel have a girls day out, and while you're out, go find yourself a ring to replace the one you lost."
Not only did that trip give me all the information I needed about the exact ring she wanted, but the lady from her church was even able to offer her some wisdom in choosing a ring that is attractive but won't break me. Worked out like a charm. I even got her ring size without hitting too close to home!
Harry, December 28, 2009
 

Getting the Bset Bling for your Buck!


The term “bling” is everywhere these days, but it’s nothing more than a slang term referring to flashy or elaborate jewelry. It may seem like an easy task to determine whether a stone has been cut well because it will sparkle, right?
When purchasing diamonds or any precious stones, be wary of low-quality inventory that retailers are trying to pass off as high-quality choices. But don’t worry. Whiteflash.com is dedicated giving you a true diamond education through our extensive online library. So come on, it’s time to get schooled in bling!

A diamond is just a hunk of stone until it’s been cut, and the cut can make the difference between a “so-so” diamond and one that is truly exquisite. Some retailers will give you a song and dance— complete with props— in an attempt to sell you a lower quality diamond. Don’t be fooled by tricks such as bringing out official-sounding “luminosity detectors” or by a jeweler who cuts more facets into a stone, in an effort to convince you that it reflects more light.

It’s especially important to know the cut and quality of a diamond when you’re choosing a piece of jewelry intended to spotlight a single stone. It’s similarly vital to choose a high-quality diamond for an engagement ring. It will be worn every day, and no matter how good the owner’s intentions are in the beginning, most women will admit that they don’t have theirs cleaned by a professional very often. But a high-quality diamond will sparkle and give off lots of light even with a layer of soapy scum on it.

Among the finest choices is a “hearts & arrows” super ideal cut diamond. The name comes from the shapes reflected from the diamond at different angles. When viewing this type of diamond, eight symmetrical heats and eight radiating arrows appear. These designs come from cutting a stone so precisely that facet reflections overlap, creating kaleidoscope patterns for the viewer.

Any diamond looks pretty good in lots of sunlight. It’s in low-light situations— a candlelight dinner, in a darkened theatre—where hearts & arrows really shines. Rainbow flashes and unmistakable fire is what you’ll see, and you’ll be glad you didn’t settle for anything less.

When it comes to selecting a top-quality diamond— whether it’s a diamond wedding ring or a diamond studs— make sure you’re dealing with an experienced, scrupulous retailer that only sells truly outstanding diamonds. Remember that science and education— not deceptive marketing— is the key to great diamond bling!

http://www.whiteflash.com/diam...&zoneid=22

AJB, January 20, 2010
 

take it from a girl.

Know that your fiance will know that fake diamonds (including moissanite) fog up when you breathe on them. She will check, I promise you, the first time you leave her alone with it!!

I love my ring. We got diamonds and sapphires in it, and didn't spend too much. Some jewelers(like ours) offer a trade in value down the road to upgrade to a larger diamond as you become more financially secure. Make sure the jeweler you pick retains a 100% trade in value! We got a 1/4 carat center stone and two 1/8 carat sapphires on the sides. Its gorgeous. I love it. And I love my man.
chelle, January 27, 2010
 
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