In any good video game, you can't win until you defeat the "Big Boss." The engagement ring is the Big Boss. Learn how to win.

In any good video game, you can't win until you defeat the "big boss." This can be a flame-throwing dragon, a ninja, Darth Vader... there's always a big boss.
For the courtship of your girlfriend, buying the engagement ring is the big boss. It's the summation of every frustrating, complicated, agonizing element of your boyfriend/girlfriend relationship. Think about it. In this climactic battle, you will face:
- Confusion (How much to spend? What kind of ring does she want? Should you surprise her?)
- Risk of humiliation (What if it's not big enough? And why do you keep asking that question?)
- Suffering (Two months' salary? Really? Damnit.)
- Indecision (Simple or ornate? Platinum or Gold?)
- Doubt (Maybe the fact that I'm having a hard time buying the ring is actually telling me, subconsciously, that I shouldn't get married? I'm screwed. Screwed!)
On the one hand, buying an engagement ring is expensive, perplexing, intimidating, and psychologically draining. On the other hand... wait, no, there's really no "on the other hand." Buying an engagement ring is pretty much all negative.
All that said... relax. The trick is just to get a little bit of guidance, a little orientation, and then an expert to show you the way. And that's where we come in.
Before buying the engagement ring, you'll want to understand the following, all of which is found in The Plunge's Engagement Ring Buying Guide:
The Basic Language
You don't have to become a diamond expert. In fact, even if you geeked-out online for hours and hours, you probably couldn't even tell a good diamond from bad. Still, you need to learn the basics, you need to learn the language. Start by studying the Four C's of diamond buying--Cut, Clarity, Color, and Carat. Once you've mastered the Four C's, find out more about diamond grading and gemologists.
How Much to Spend
Two months' salary on a dimaond ring?! Cruel? Exorbitant? Extortion? Maybe, but this is the industry standard. Actually, there is a method to this madness. The thought is that if the guy can save up two months' salary, at least there's some basic stability in his life, as opposed to an 18-year-old with $97 bucks to his name. Find out how much you're supposed to spend on an engagement ring. And we're just going to go out on a limb and guess that you wouldn't mind saving some money. If that's the case, don't miss: Engagement Ring: 10 Rules for Saving Money.
Finding Her Ring Size and Style
Assuming you don't go shopping together, how do you find her ring size? Learn some sneaky, guerilla-warfare style techniques. They involve soap, your fingers, lying, and outright theft. Start here.
Should You Go "Ring Shopping" Together?
This is potentially the answer to all your ring buying problems. A guarantee that, no matter what, you won't screw this up. Then again, it drains the occasion of all romance. Understand the Pros and Cons of engagement ring shopping with your girlfriend.
Where to Buy the Engagement Ring
It's tough to find anyone impartial, because every retail store says "Buy Here!" and every online diamond store says "Click Here to Buy!" How do you even know where to begin? Can you actually trust an online diamond merchant, where you never even see the diamond ring with your own eyes? Find out if buying an engagement ring online is right for you.
Diamond Grading Reports
Every diamond over a half carat should have a grading report. It's a good idea for some smaller sized diamonds as well. (Think twice about buying from a diamond merchant that does not carry graded diamonds.) To the untrained eye, a diamond grading report is archaic, cryptic, and less straightforward than the calculation they use to find a BCS rankings. Here's how to make sense of the damn thing.
Diamond Ring Insurance
You're forking over thousands of bucks on an engagement ring. Miserable. The only thing worse, however, would be if you blew all that money and then have nothing to show for it. Protect yourself with insurance for your diamond engagement ring.
Diamond Swapping
It's a horror story: you take your diamond ring to a jewelry for work, he fixes it, he gives it back to you... and your diamond has been replaced with a phony. Is it common? No. Can it happen? Yep. Minimize the chance of this diamond swapping happening to you.
Once you've scored the ring, make sure you don't blow the actual proposal itself.
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What's with the diamonds?
cubic zirconia is cool! but check first.
however, i chose my ring, and wanted cubic zirconia. a comparable ring as a diamond would have cost $4000, and mine cost under $300. it's durable and no one knows it's not a diamond if i don't tell them. i am not good with fancy belongings and didn't want the burden of irreplaceable expensive jewelry. i didn't want to make my fiance blow a lot of money on it.
that approach made me happy, so i hope readers don't rule it out, but yes, it does depend on the girl, and some people still insist on ritzy diamond shit-- hopefully they back it up by buying ritzy stuff for you too.
Ebay and Auction sites
Listen to your girl!
...
Pick the right setting!
About metals
listen and ask
Old mixed with new
Not a heartshaped and pink kind of girl
those grading reports
diamond grading reports were really confusing when i first learned about them, but they made a lot more sense after reading guides like the one on this site (if you follow that link).. so thanks. for the person casually reading through this guide though, i'd add that NOT all reports are the same. you want to go with an independent lab like GIA, a lab that invented the 4 C's. if you follow the link, this site recommends GIA, so i'm really just stealing their own words heh.
one other thing; if you're buying online or B&M, wherever, look for a satisfaction guarantee. a diamond is a bit pricey to say the least, so that can really help you feel more comfortable making a purchase.
Engagement Ring Buying Guide: Overview